Privacy Policy

Introduction

This Privacy Notice explains in detail the types of personal data we may collect about you when you interact with us. It also explains how we’ll store, handle that data, and keep it safe. We understand that there’s a lot of information here, but we want you to be fully informed about your rights under the 2018 General Data Protection Regulations (GDPR) and how Eden Collection uses your data. For example, we will explain our identity-checking procedures and how we use data to build a picture of you. We hope the following sections will answer any questions you have; if not, please feel free to get in touch with us. It’s likely that we’ll need to update this notice from time to time. We’ll notify you of any significant changes, but you’re welcome to return and check it whenever you wish.

Who We Are?

In this Privacy Notice, references to “we” or “us” are to Eden Collection, a company incorporated in India, with our registered office located at Defence Colony, New Delhi – India.

Explaining the legal basis we rely on

The General Data Protection Regulations set out various reasons for which a company may collect and process your personal data, including:

Consent: In specific situations, we can collect and process your data with your consent. For example, when you opt-in to receive email newsletters. We’ll always make clear which data is necessary in connection with a particular service.

Contractual obligations: In certain circumstances, we need your personal data to comply with our contractual obligations. For example, if you order an item for home delivery, we’ll collect your address details to deliver your purchase and pass them to our courier.

Legal compliance: If the law requires us to, we may need to collect and process your data, such as passing on details of individuals involved in fraud to law enforcement.

Legitimate interest: In specific situations, we require your data to pursue our legitimate interests in a way which might reasonably be expected as part of running our business, without materially impacting your rights. For example, we will use your purchase history to send you personalized offers.

When do we collect your personal data?

We collect your personal data in various situations, including but not limited to:

When you visit our website and use your account to buy products and services.

When you create an account with us.

When you purchase a product in-store or by phone without an account.

When you engage with us on social media.

When you join our loyalty program.

When you contact us with queries or complaints.

When you enter prize draws or competitions.

When you fill in any forms.

What sort of personal data do we collect?

If you have a web account with us, we may collect:

Your name, gender, date of birth, billing and delivery address, order history, email address, and telephone number.

Details of your interactions with us, including records of conversations, enquiries, and purchase history.

Copies of identity documents provided to verify your identity where required.

Information about your shopping preferences and details of your visits to our website.

Payment card information and related transaction details.

Technical information relating to your internet connection, device, browser, and browsing activity on our website.

How and why do we use your personal data?

We want to provide you with the best possible customer experience, and we use your personal data to offer products, services, and promotions that are most relevant to you.

We may use your information to process and fulfil orders placed through our website, over the phone, or in-store.

We may use your data to respond to enquiries, customer service requests, refund requests, and complaints.

We may use personal information to help protect our business, customers, and accounts from fraudulent activity and unauthorized access.

With your consent, we may send you marketing communications, promotional offers, product updates, and other information that may be of interest to you.

We may also use your information to administer prize draws, competitions, giveaways, and promotional campaigns that you choose to participate in.

Combining your data for personalized direct marketing

We aim to bring you offers and promotions that are most relevant to you. To achieve this, we combine your personal data gathered across our business and from third parties to form a better understanding of your interests.

How we protect your personal data.

We take data security seriously and have measures in place to prevent unauthorized access and data breaches. This includes limiting access to your personal information and using encryption for sensitive data.

How long will we keep your personal data?

We will keep your personal data only as long as necessary for the purpose for which it was collected. At the end of that period, your data will either be deleted or anonymized.

Who do we share your personal data with?

We may share your personal data with trusted third parties who support our business operations, such as IT companies, delivery couriers, and marketing firms. We take steps to ensure they comply with GDPR regulations.

Where your personal data may be processed

If your personal data is transferred outside India, we ensure that the protection offered by the GDPR travels with the data.

What are your rights over your personal data?

Under applicable data protection laws, including the General Data Protection Regulation (GDPR), you have certain rights regarding the personal information we hold about you.

You have the right to request access to the personal data we hold about you and obtain information about how it is being processed.

You have the right to request the correction of any personal data that is inaccurate, incomplete, or out of date.

You have the right to request that we stop using your personal information for direct marketing purposes at any time.

Where we rely on your consent to process personal data, you have the right to withdraw that consent at any time.

How can you stop the use of your personal data for direct marketing?

We respect your choice regarding how your personal information is used for marketing purposes.

You can stop receiving direct marketing communications from us at any time by clicking the unsubscribe link included in any marketing email we send.

You may also update your communication preferences through your account settings, where available.

If you prefer, you can contact us directly and request that your personal information is no longer used for direct marketing communications.

Once your request has been processed, we will stop sending you marketing messages, although we may still contact you regarding orders, account updates, or other service-related communications where necessary.